Crypto Corner: The Sports Slice
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One other stacked week in sports activities and crypto: Steph Curry has “ape’d in.” Extra school athletes are discovering identify, picture and likeness offers with crypto-first firms. A former Manchester United participant has been accused of crypto laundering. It’s simply one other busy week within the sports activities nook of crypto. Let’s check out all of the motion over the previous seven days.
The Sports activities Slice
FTX Builds On Extra Sports activities Sponsorship Offers
FTX has been full pace forward on sports activities sponsorship offers, and there’s apparently no motive to cease now. In an announcement this week, the rising alternate has confirmed phrases round a naming rights deal for Cal Memorial Stadium.
Our group with Bitcoinist sister publication, NewsBTC, covered the story in depth. FTX may have a sponsorship deal masking the rights for Cal College’s house area for Cal house video games transferring ahead.
Sports activities offers proceed to frequent the headlines for FTX. The alternate first took over naming rights for the Miami Warmth, and has since partnered with Tom Brady and esports group TSM. The alternate additionally sponsored Axie Infinity gamers in growing international locations.
Former Footballer Accused Of Crypto Laundering
As our group here at Bitcoinist first reported earlier this week, former Manchester United midfielder Anderson is underneath investigation from Brazilian authorities for crypto cash laundering. Anderson has been retired from skilled sports activities life and has since been working as an assistant supervisor for a Turkish membership.
Whereas the investigation continues to be ongoing, it has been alleged that over $5MM was stolen from a significant industrial agency. These monies had been then used to buy cryptocurrencies throughout the globe.
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Steph Curry Is A Bored Ape
Steph is the newest ape. The 2-time MVP shelled out a cool 55ETH – roughly $180K – this week to develop into a member of the Bored Ape Yacht Membership. Apes have seen over $80M in buying and selling quantity over the previous week. The present ground for an ape is just below 25 ETH, in line with OpenSea.
Steph joins a rising crew of sports activities stars which are listening to main NFT tasks.
Michigan Quarterback Locks In Crypto Endorsement Deal
Michigan quarterback Cade McNamara has signed a deal this week with MORE Management, LLC in a landmark settlement that may allow McNamara to be the primary collegiate athlete to be paid in crypto within the fashionable NIL period.
McNamara will function a social media influencer and attend VIP occasions for the corporate. Extra manages it’s personal token, $MORE, which a portion of McNamara’s funds might be made in.
Unreleased Kobe Bryant Photographs Will Go Up For NFT Public sale
Photographer Davis Issue is auctioning eight unpublished photographs of Kobe Bryant on Cryptograph. All income from the auctions might be donated to the Mamba and Mambacita Basis. All preliminary gross sales of the eight NFTs have garnered at the very least 3 ETH in bids.
FTX has not been holding again on the subject of sports activities sponsorships. | Supply: FTX-USD on TradingView.com
Naomi Osaka NFT Assortment Up Subsequent
In a report this week masking Dapper Labs new product providing, our group at Bitcoinist lined a high-level have a look at how NFTs can influence ladies in sport. Feminine athletes lined the highest three spots on a brand new report from Zoomph, SportsPro and Greenfly that highlighted essentially the most marketable athletes throughout the globe.
Quantity two on that list is the distinctive tennis star, Naomi Osaka. Earlier this yr, Osaka joined the advisory board of Tom Brady’s Autograph.io, becoming a member of fellow top-tier athletes like Derek Jeter and Tiger Woods.
This week, Osaka’s first “preseason access” NFT dropped, with essentially the most unique ‘Ruby’ model encompassing 12 NFTs accessible at $1,500 on Autograph. Final month, Autograph teamed up with DraftKings to develop into the sportsbook’s primary NFT ecosystem.
EA Sports activities Trying To Put Blockchain Tech & NFTs “In The Sport”
A new job listing this week from EA Sports activities has sparked some dialog. The gaming firm is hiring a Senior Director of Aggressive Gaming. The function cites that candidates needs to be able to discover blockchain expertise and NFTs.
NFTs are primed for integration with many annual EA titles, akin to FIFA or Madden – will we see it on the horizon?
Coinbase Continues Esports Sponsorships
This week, Coinbase introduced a partnership with German esports group Berlin Worldwide Gaming (BIG). The transfer will give the alternate model and content material rights with BIG’s Counter Strike group, in addition to group occasions and digital activations.
Coinbase provides one other esports notch to their sponsorship belt. The corporate has partnered with esports group Evil Geniuses, esports league BLAST Premiere, and most not too long ago, tournament organizer ESL Gaming.
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Featured picture from Pixabay, Charts from TradingView.com
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