Is it really a surprise that Diablo 4's business model is a clone of Call of Duty?
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I don’t know which is worse, that we have to use the old Diablo 3 Auction House argument as a way of painting the Diablo 4 business model in a better light, or that our only options are various degrees of terrible.
In case it wasn’t already clear, yes, Diablo 4 does indeed share its business model with Activision Blizzard’s other premier franchise, Call of Duty. If you played a Call of Duty game since 2019, you already know the kind of monetisation scheme that awaits.
In simple terms, they’re both $70 (minimum) games, with a paid ~$10 battle pass, and premium paid cosmetics that cost anywhere from $8 to $28.
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